Allegra - Marketing • Print • Mail
18 Commerce Drive
Danbury, CT 06810

(203) 792-5045 Phone Contact Us

Mail & Direct Mail ServiceDirect Mail

Allegra [Info center-city], [Info center-state] | Direct Mail

Send a personal message to your clients that they’ll be excited to receive with Direct Mail.

Personal, Direct and Powerful

For a hard-working communication channel that’s targeted, personal, flexible, measurable, easy to produce and cost-effective, look no further than direct mail. According to the U.S. Postal Service, direct mail is read by 77% of adult consumers. Add to that the fact that 85% of households sort their mail every day,1 and it’s clear that direct mail marketing can get you noticed.

The Facts About Direct Mail

The truth is direct mail marketing has never been more effective. Why else would digital leaders including Google and Fab embrace it in their own marketing programs? Forty percent of consumers say they have tried a new business after receiving direct mail, and 73% say they prefer printed mailings over emails to learn about new products and services or offers from companies they know.2

Most telling of all, while email response rates have declined sharply in the past six years, direct mail response rates are holding strong.3

To get your message directly into the hands of your best prospects and customers, direct mail can’t be beat. And, we’ve got the experience and the technology to make it happen with you. Talk to us!


1Epsilon Target, 2011 Consumers Channel Preference Study, December 2011
2International Communications Research Study, 2012
3Direct Marketing Association, 2012 Response Rate Report